PPC Management

PPC MANAGEMENT (ADWORDS, YAHOO)

We are a Google Partner having Ad-words Certified Professional

  • Showcase your product/service to your targeted audience in targeted country within a week.
  • Get first page position for your desired product/service quickly.
  • Calculate ROI (Return on investment) within a month and decide next course of action quickly.
  • First Phase –Keyword Research

    Find relevant keywords user used to search in targeted region.

    Second Phase –On Page Optimization and Data Gathering

    • Create dedicated page as per grouped keywords (so, that users get info. they are looking for)
    • Optimize page with title, Metas, Header, Content, Click to action button etc… to get high quality score for keywords
    • Set Goals like Pages/visit, Avg. time on site, User who contacted us, download brochure etc… via Google Analytic

    Third Phase-Design Campaign

    • Create Campaign as per targeted region, language and age group
    • Ads extension in terms of important pages link, call extension, location extension, Google plus page link

    Fourth Phase –Ongoing Optimization

    • Analyze this data every 10 days and promote keywords which drive desired result and remove which don’t.
    • Also optimize page as per user’s interaction with website from analytic data.
    • Promote ads which user click more often and remove which don’t

  • After completion of Phase I & II on page website will be well optimized for SEO + conversion.
  • After completion of phase III we will have campaign ready.
  • Visits -More potential visits through channels like Google/Bing PPC.
  • Coversions-More leads/revenue from the website with our conversion optimization process.
  • ROI-Increase return on investment by focusing on higher return area.
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